Tuesday, 17 March 2009

Crit

Crit feedback:

Posters where the circular objects found within the country were working better than the advertising. But the strapline needed to be changed.

Need a better strapline:
Suggestions in the crit:

Better Connected to the World?

A connected world is a better world > existing strapline

Culturally Connected World?

Also the font connected to the country didnt need to be s stylized as the imagery was very powerful and it communicated what we wanted to say well.

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